Programs and Events

Karen Euler, Social Media Strategies

Thursday, March 11, 2010

8:30am - 10:30am
$65.00 Members, $85.00 Nonmembers
AGC Conference Center, Wellesley

Social Media Strategies

Karen Euler,  Marketing Manager at Carol R. Johnson Associates and a director of Boston's Society for Marketing Professional Services, will discuss the theory behind as well as practical implementation of social media strategies for marketing purposes. 

She will give an overview on the array of services/tools and then focus on the popular ones:  Facebook, Linkedin, Twitter, and blogs.  Karen will be happy to answer urgent questions faced by industry professionals about these resources, including measuring their effectiveness and grappling with return on investment (ROI) for marketing.  She will also touch on emerging trends that are coming around the corner toward our companies. 

Her presentations have been called "interesting, informative, and insightful" by attendees.